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Goal Setting: Get Ready for a Puposeful 2013

January 31st, 2013 by Sherry Collier

Do you want to live a more meaningful and successful life in 2013?
Set goals for your life, your relationships, and your work or
business to increase your odds of success in each category.  Before
you set goals, it is important to take a look back to find out what
worked, what didn’t work, and if you accomplished what you wanted
to accomplish.

Creating effectiveness in life, love, and work comes from getting
conscious about where you have been, where you are, where you are
headed, and how to get there.  In other words – taking a personal
inventory and goal setting is a vital part of creating a productive
life.  Why should you bother to spend time and energy on assessing
the past year and setting goals for the coming year?  If you are
passionate about accomplishing specific missions or goals in your
life, relationships, and your work or business, you must take the
time to understand the past and plan for the future.  Achieving
excellence requires planning and mindfulness.

When you set a goal, it gets your whole being (mind, body, spirit)
pointed in a specific direction.  Your human psyche must know how
to organize itself to take you where you want to go much like an
arrow must be pointed toward the target that the archer wants it to
hit. Without goals you may remain hazy and unsure about what you
are doing and where you are headed which leads to aimlessly
wandering from activity to activity.  Follow in the footsteps of
many successful business owners, ministry-leaders, pastors, and
other leaders who set aside specific times throughout the year to
set goals, analyze what needs to be tweeked, and make plans too
accomplish the most important goals.

Taking An Inventory

Step One:  Before you even begin to set goals for the upcoming
year, it is imperative to sit down and write out your thoughts and
feelings about the past year and what you have or have not
accomplished.  Get out some paper ( do not type this on the
computer as the act of writing is cathartic in and of itself), sit
down in a quiet room and divide your paper up into three
categories:  Life, Love (Relationships) and Work.  You can dedicate
one whole piece of paper to each category or use a huge sheet of
paper with three columns.

Step Two:  Start with your “Life” category.  Looking back over the
past year, what was your life’s purpose or mission?  Based on what
you accomplished spiritually, physically, and emotionally – what
message did your life send out to the world, how did it measure up
to God’s calling?  What do you remember about the beginning of last
year and what you thought your life would/should look like in 2011?

Write down how that came to pass or how it missed the mark.  If
your life missed the mark in certain areas – get specific about
what got off track and make notes about what you think you should
avoid as you prepare to set goals for your life in 2012.

Step Three:  Moving on to your “Love” category – look over your
relationships from the past year.  Write down how you impacted all
your relationships:  parents, children, spouses, significant
others, siblings, friends, co-workers, employees,
ministry-partners, business partners, etc.  Grade yourself with a
simple 1 – 10 numeric system for your satisfaction with each
relationship (1 would be not satisfied at all, 10 would be very
satisfied).  Be sure to approach this from the perspective of how
YOU performed in the relationship (since you cannot do anything
about how they performed).   Write out specific thoughts, feelings,
and actions you remember going through with each significant
relationship and what might have caused some of these.

Step Four:  Now take a look at the “Work” or “Business” category of
your life over the past year.  Have you participated in a career, a
business that you own, or a job?  Write about the different aspects
of your work or business and what you liked, what you didn’t like.
Write about what went well, what didn’t go well.  Write down new
talents or strengths you used or developed and what weaknesses came
to the forefront.  What specific roles, tasks, technical
procedures, and/or aspects did you enjoy?  What parts of your work
self need further development?

Step Five:  Wrap up this inventory exercise by reading it all out
loud to yourself and summing up each category with one main theme
phrase or several descriptive words and a numeric rating of your
personal satisfaction in each category over the past year.  For
example, as you look over what your life stood for during the past
year you might write, “Mother, Wife, Encourager, Supporter” and
then an “8” if you were pretty satisfied about how your life
manifested these themes.

You’re work with your inventory has now reached a stage that you
can set it aside for a full day (sleep on it) and let this
information soak into the deeper layers of your consciousness.
Keep these notes handy because you will be using them as you sit
down in your next “session” to begin the important work of looking
toward the new year.

My next article will teach you a simple way to effectively set
goals for the new year based upon what you learned during your 2011
inventory.

Happy New Year!

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Three Action Steps to Grow Your Creative Business

July 16th, 2012 by Sherry Collier

 

Creative entrepreneurs often have trouble staying focused and organized in their business.  We (I include myself in this category) have creative minds that see all the possibilities and we like to explore.  While seeing possibilities and exploring are positive traits, they can also deter us from growing our business.   No more “bright, shiny object syndrome” if you want to grow your business and generate more profit – you will need to lock your sight on specific goals and move steadily forward.

These are the three most urgent action steps to take now if you want to grow your business:

1.  Take an inventory of what is currently generating the most growth (the most profit, the most client or customer leads, etc.) and write it down.  For example, if you are noticing that most of your income is being generated by taking on a very specific kind of customer or client, then write down who this client/customer is and what value they are getting from your service or product.  This will now become your main focus for the next 3 months.

2.  Research where the majority of these customers or clients have been finding you.  What advertising, networking, online lead generation brought them to your business?  If you don’t know, then you need to make sure you have a way to track this.  Once you know the best sources of your leads, you can put more of your time, energy and resources into these sources.

3.  Set a goal and follow it with action.  Now that you know the highest profit-generating product, service or client and where how they are finding your business – set a specific goal for each week to come.  For example, week one you could set a goal of going to one networking event, posting one ad or talking to one referral source.  Week two you could measure the results from week one and tweak or course-correct as needed.  Week three you should check in with yourself again and see if you are still following through with your specific actions and checking your results.  Be willing to constantly course-correct as lead-generation sources will change from time to time.

If you want to set up a plan that suits your specific business model, business coaching will be the best way to accomplish this.  Call Sherry Collier, the business coach to creative types, to help you get organized and set up the most effective business growth plan that will get cash flowing into your business.  760-445-3415.

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Moving Out of Your Comfort Zone: Five Tips

June 19th, 2012 by Sherry Collier

You’ve heard it before, “move out of your comfort zone” is the familiar phrase spoken by many entrepreneurs, gurus and mentors. As a therapist and small business owner, I’ve come to appreciate the sage advice to move beyond my comfort zone in business, relationships, and life.  When it came time for me to launch out […]

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Measure What You Treasure

June 13th, 2012 by Sherry Collier

I recently read a phrase that said, “measure what you treasure” in an article about goal setting in business.  I am not a logic-based analytical type – I prefer the creativity and imaginative aspects of right-brained business activities, so I’m not prone to measuring anything.  I am learning the extreme importance, however, of measuring things […]

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Take Charge Of Your Own Economy: Start A Business

May 7th, 2012 by Sherry Collier

Rhine-stoning crafters, web-designers, therapists, nutritionists and archery instructors are just some examples of businesses that some of my clients have launched.  In almost all these cases, there was a hard-working woman who wanted to change her work situation so that she could have more control over her own schedule, more flexibility to care for her […]

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Overcome Overwhelm: 5 Steps to Renew Your Mind

April 17th, 2012 by Sherry Collier

You know that frantic feeling that comes when you have way too much to do and not enough time to do it all?  The brain seems to be in a fog, unable to prioritize and put things in order.  Then you spin out and shut down – crumpled up on your couch with a huge […]

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Overcome Your Fear of Failure

March 26th, 2012 by Sherry Collier

Fear can be both a helpful response and a hindering response in life depending upon what kind of fear is occurring and how you respond to it. When you are growing up, fear played an important role in teaching you not to touch a hot stove or run into traffic. Later in life, those same […]

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Excellent People Skills Means Business Success

February 20th, 2012 by Sherry Collier

If you are in business, then you ARE in the people business.  No matter what service or product you sell, ultimately this will be sold to people.  It follows that if you know how to have healthy and mutually fulfilling relationships with your client or customers, you will have more success in business.   I […]

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Ten Key Attributes of Successful Entrepreneurs

January 20th, 2012 by Sherry Collier

There are entrepreneurs who have seemed to have all the luck in the world – launching products, services or businesses at just the right time (filling a need) and in just the right way with key people who have been instrumental in supporting these successful launches.  I don’t call it luck, however, I do believe […]

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Five Tips for Heart-Centered Solopreneurs

January 9th, 2012 by Sherry Collier

As a heart-centered solopreneur, I am always looking for ways to be of service to my clients and to make a difference for good in the world.  For heart-centered solopreneurs who tend to be healers, creative types, and service providers it can be difficult to navigate the real world of business and profitablity. While heart-centered […]

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